Privacy Law Library

Prohibiting Social Media Manipulation Act

MN Social Media Manipulation Act

Children · Artificial intelligence · Other

Requires large social media platforms to publicly post how they limit excessive account interactions, how their ranking algorithms weigh content quality and users' expressed preferences, usage and late-night notification statistics by percentile, and the results of product experiments on 1,000 or more users. A 2026 amendment adds a duty to explain the platform's age estimation process, effective July 1, 2027. Under a court-filed stipulation, the Attorney General agreed not to enforce the Act against NetChoice members until the court rules on NetChoice's preliminary-injunction request (NetChoice v. Ellison, D. Minn. No. 0:25-cv-02741).

Where
Minnesota
Citation
Minn. Stat. 325M.30 to 325M.34 (enacted as Laws 2024, ch. 114, art. 3, ss. 63-67, originally coded as ch. 325O)
Status
In force
In force since
2025-07-01
Last amended
2027-07-01
Enforced by
Minnesota Attorney General (325M.34)
People can sue
No
Penalties
The Attorney General may investigate and sue under 325M.34; the Act specifies no dollar penalty and creates no private cause of action for violations of 325M.33 (325M.34(b)).
Applies to
  • Social media platforms that do business in Minnesota or target Minnesota residents and have more than 10,000 monthly active account holders located in Minnesota (325M.32)
  • Excludes search providers, ISPs, email, streaming, gaming and e-commerce sites with incidental interactivity, internal business communications, ad networks, telecom and broadband carriers, cloud services, and creative-professional portfolio platforms (325M.31(j))

What a privacy notice must say

  • Publicly and conspicuously post the maximum hourly, daily, weekly, and monthly limits on each type of account interaction and whether the platform reduces the reach of high-volume accounts below that limit.Minn. Stat. 325M.33(1)
  • Explain how the platform assesses content quality and users' expressed preferences and how those assessments are weighted in each algorithmic ranking system.Minn. Stat. 325M.33(2)
  • Publish percentile statistics (10th to 99.9th) on each type of interaction and time spent, and on time-sensitive and other notifications sent per day and overnight (11 p.m. to 7 a.m.).Minn. Stat. 325M.33(3)-(4)
  • Describe all product experiments run on 1,000 or more users and their results on engagement with low-quality, preference-violating, or policy-violating content.Minn. Stat. 325M.33(5)
  • Explain the age estimation process used to determine account holders' ages.Minn. Stat. 325M.33(6), as added by Laws 2026, ch. 111, s. 1 · From 2027-07-01

Sources

Checked against these sources on 2026-09-25 by research agent (Claude), primary sources.

Unverified: Enforcement stipulation and briefing schedule in NetChoice v. Ellison, D. Minn. No. 0:25-cv-02741 (Judge Nancy E. Brasel) taken from press coverage (MediaPost) and NetChoice's case page; the CourtListener docket returned HTTP 403 and was not read. Whether the court has ruled on the preliminary injunction motion as of 2026-09-25 could not be confirmed; no ruling was found.

Research reference, not legal advice.