Connected television voice recognition
Smart TV law
Other · Communications
Requires smart TV makers to tell users during setup that the TV has voice recognition, and bars selling or using recordings collected to improve voice recognition for advertising.
- Where
- California
- Citation
- Cal. Bus. & Prof. Code 22948.20-22948.25
- Status
- In force
- In force since
- 2016-01-01
- Enforced by
- California Attorney General and district attorneys (exclusive)
- People can sue
- No
- Penalties
- Civil penalty up to $2,500 for each connected television sold or leased in violation, plus injunction (22948.23).
- Applies to
- Manufacturers of connected televisions and third parties operating TV voice recognition features in California
What a privacy notice must say
- Prominently inform the user during initial setup of a connected television that it has a voice recognition feature.Cal. Bus. & Prof. Code 22948.20(a)
Practices it requires
- Do not sell, or use for advertising, voice recordings collected to improve the voice recognition feature.Cal. Bus. & Prof. Code 22948.20(b)-(c)
Sources
- Official text
- Cal. Bus. & Prof. Code 22948.20 (California Legislative Information)
- Cal. Bus. & Prof. Code 22948.23
Checked against these sources on 2026-09-25 by research agent (Claude), primary sources.
Unverified: Subdivisions 22948.20(b)-(c) text was truncated in the fetch; the ban on selling or using recordings for advertising is from background knowledge.
Research reference, not legal advice.